Outsourced Marketing Services Lancashire Businesses Can Rely On.
Most marketing problems aren’t caused by lack of effort – they come from doing lots of things without a clear direction: posting more, trying ads, tweaking a website, hoping something clicks. The Northern Marketer’s outsourced marketing services are built to provide clarity, structure and steady progress, without the need to hire in-house or deal with external marketing agencies.
This isn’t about doing everything. It’s about doing the right things, in the right order, and knowing why they matter. Before choosing any marketing support, it helps to understand what’s actually holding your business back and where the real opportunities are. The Free Marketing MOT gives you a clear, honest view of what’s working, what isn’t, and what would make the biggest difference to you now, before you spend a penny.
This is how outsourced marketing services Lancashire businesses choose help them stay focused and make better decisions.
Local Marketing Support, Without The Agency Noise.
Outsourced marketing gives you senior-level experience without the full-time cost.
Hiring an in-house marketer often means £40k–£60k a year before pensions, National Insurance and management time. External marketing agencies usually manage multiple client accounts at once, which can dilute focus and slow decision-making.
Working with The Northern Marketer means dealing directly with a CIM-qualified, experienced marketer who understands your business, sets clear priorities, and gets the work done – without passing you between account managers or burying you in jargon.
Your marketing stays focused, measurable and aligned to the reality of running a Lancashire business.
These services are built for Lancashire businesses that don’t need a full marketing department, but do need consistent support and someone accountable for making things happen. Most clients are owner-led businesses who want marketing handled properly, without managing it day to day.
Outsourced Marketing Services Lancashire Businesses Use For Growth.
Every business needs different marketing support at different stages.
That’s why The Northern Marketer’s marketing services are structured around three clear outcomes:
Awareness
For Lancashire businesses that aren’t being found or recognised yet.
If customers can’t find you, or quickly understand what you do, growth stalls before it starts.
The Awareness package focuses on helping your business show up clearly, consistently and professionally, so the right local audience notices you and remembers you.
What’s included:
- Social media and content that clearly explains what you do and who you help.
- Website updates and blogs that support local search visibility and trust.
- Visual design updates to create a consistent, professional first impression.
This is about putting solid foundations in place and stopping your business from being overlooked.
Engagement
For Lancashire businesses getting attention, but not enough response.
Being visible doesn’t automatically lead to enquiries or action.
The Engagement package focuses on building trust, encouraging interaction and giving people a clear reason to get in touch when they’re actively considering their next step.
What’s included:
- Paid social advertising to extend local reach and attract relevant enquiries.
- Email marketing to nurture leads and stay front of mind.
- Customer retention activity to turn first-time and past customers into long-term customers.
This is where marketing starts to support your sales pipeline, not just look busy.
Conversion
For Lancashire businesses that need marketing to drive measurable sales.
Traffic and interest only matter if they turn into results.
The Conversion package focuses on turning attention into enquiries, enquiries into customers, and marketing spend into something you can measure.
What’s included:
- Google and social advertising aimed at people ready to act.
- Conversion-focused landing pages that turn clicks into enquiries.
- Win-back campaigns to re-engage past customers.
This is about understanding what’s working, what isn’t, and where your budget is paying off.
Not Sure Which Marketing Service You Need?
As outsourced marketing services Lancashire businesses choose when they need support, without the cost of a full-time hire, this approach is designed around real-world constraints – limited time, limited budget, and the need for clear priorities.
Most businesses don’t neatly fit into a box, and that’s normal. The right starting point depends on where you are now, what’s holding you back, and what needs fixing first. Not guesswork. Not assumptions.
The Free Marketing MOT gives Lancashire businesses a clear, honest view of what’s currently holding their marketing back, where the quick wins are, and what to prioritise before spending more money as part of outsourced marketing services Lancashire businesses can trust.
No obligation. No pressure. Just clarity.
For businesses that need a simpler starting point before committing to ongoing support, there’s also a Marketing Starter Package designed to get the foundations right and build momentum at a manageable pace.
