
About the northern marketer /
The Northern Marketer was built for businesses that need experienced marketing support without the cost and commitment of hiring in-house. I work with Lancashire businesses that want clear advice, hands-on help, and marketing that gets results – without jargon, bloated retainers, or being passed from one account manager to another by an external agency.
Why I STARTED THE NORTHERN MARKETER /
After more than 15 years working in marketing, I kept seeing the same problems come up again and again. Businesses were investing money into marketing but were often left frustrated by agency retainers, vague reporting, overcomplicated advice, and activity that looked busy without really moving the business forward.
A lot of good businesses do not need a big agency. They do not need more jargon. And they do not need another supplier producing disconnected bits of marketing with no real direction.
Lancashire businesses need experienced support, honest advice, and someone who can help them make sense of what matters most. Whether that means improving visibility, building trust online, generating more enquiries, or tightening up the marketing they already have.
This is why I created The Northern Marketer.

WHO I WORK WITH /
I work with Lancashire businesses that know marketing matters, but do not have the time, headspace, or internal resource to manage it properly on their own.
This includes businesses that:
If that sounds familiar, you will be a great fit for The Northern Marketer.
HOW I WORK /
I work directly with the businesses I support, helping them focus on what matters most at the right stage of growth. For some, that means improving visibility and getting found more easily. For others, it means building trust, tightening messaging, creating better content, or improving conversion.
The approach is always practical, honest and commercially focused – with direct support from me, the person doing the work.



EXPERIENCE /
My experience spans both recognised brands and independent businesses, including work connected to Sports Direct, Everlast Gyms and Glendale Managed Services. That broader commercial background shapes the way I work today – practical, commercially focused, and built around helping businesses move forward without overcomplicating things.

Contact /
Book a discovery call and let’s talk through where your business is now, what needs improving, and what kind of support would make the most sense. If you want straightforward advice before committing to anything, this is the best place to start.